New iPhones and more: the hottest rumors about the latest Apple products. What time will the Apple presentation start and what new products will the IT corporation present to the world? How long does an Apple presentation usually last?

Apple presentation September 12, 2018: what time will it be, what will they present, when and where to watch, what it will be like new iPhone 2018?

Apple's annual presentation will take place tonight (starting at 20:00 Moscow time). Naturally, we are waiting for a review of all the new Apple products this year. And many are now concerned about the question: what new products will be presented today, what the new iPhone will be like.

Despite the fact that there is no information on this matter yet, there are numerous “leaks” of Apple’s secret data and analyst forecasts that will allow us to get a picture of what will happen at the presentation in the evening.

Apple presentation September 12, 2018: what new will be shown

So, leaks, rumors and analysts say that today they will be presented:

  1. new iPhone (and possibly three models at once) - flagship Apple smartphone will be an updated version of the iPhone X and will be called iPhone 11 or XS, the second model will differ only in the display diagonal - 6.5 inches and will be called iPhone XS Plus or iPhone 11 Plus. The two high-end models will have improved batteries and cameras, as well as a fast, latest-generation processor.
    The third new iPhone will be budget - with a cheaper frame and filling, but a 6.1-inch display diagonally. Presumably, the economy-class Apple smartphone will be called iPhone 9.
  2. Also today they may introduce new models of iPad tablets, iMac computers, MacBook laptops, watches Apple Watch and AirPods headphones.

Live broadcast of the Apple presentation on September 12, 2018: where and when to watch

The official broadcast of the presentation on September 12 can be viewed on the official Apple website. The event starts at 20:00 Moscow time. The event will be broadcast in English and without subtitles.

Broadcasting is available from the following devices:

  • iPhone, iPad and iPod touch under iOS control 10 or higher (view via Safari browser),
  • Mac computers running macOS Sierra 10.2 or higher (via Safari browser),
  • computers for Windows control 10 (view via Edge browser),
  • Apple TV 2 or later set-top boxes (via the Apple Events app).

Also, leading domestic platforms dedicated to Apple technology are conducting text broadcasts of the event in Russian.

The traditional annual presentation of new Apple devices has ended in California. The company showed three new iPhones, including the largest version of the device in history, as well as a budget model. In addition, Apple has updated its watch line.

iPhone XS and iPhone XS Max

New iPhone models – XS and XS Max. The XS model will have a diagonal of 5.8 inches, like the one released in the past year iPhone X. The XS Max will have a 6.5-inch screen and is the largest iPhone ever. New smartphones will support eSim technology, which allows you to work in the networks of two operators at once, but this option will not be available in Russia.

The new A12 Bionic processor is the fastest and most powerful in iPhone history, with six cores. At the same time, the iPhone XS lasts 30 minutes longer without recharging than the iPhone X, and the iPhone XS Max lasts an hour and a half longer.

The XS and XS Max models will be equipped with a 12 megapixel camera and 2x optical zoom, as well as an OLED display - providing the highest pixel density of any Apple device.

Apple has also expanded the color range of stainless steel cases. In addition to the two standard silver shades, a golden color will be added.

Price: new smartphones will be available with 64 GB, 256 GB and 512 GB memory at prices starting from RUB 87,990. and from 96,990 rub.

When will they appear in Russia: September 28, in the second wave of sales. The first wave of sales will begin on September 21 (pre-order from September 14), including the USA, Australia, Great Britain, Germany, Hong Kong, Denmark, Spain, Italy, Canada, China, UAE, Singapore, Switzerland, Sweden, France and Japan.

iPhone XR

Apple showed a new budget model of the new iPhone generation. The device has a 6.1-inch screen, an LCD screen (less advanced technology than OLED), and a 12-megapixel camera with one lens. The aluminum case will be made in six colors: white, black, blue, yellow, red and coral. The processor is the same as the premium iPhone XS, and the eSim function is also available.

The iPhone XR will last an hour and a half longer than the iPhone 8 Plus.

Price: from 64,990 rub. up to 77,990 rub. for smartphones with memory 64, 128 and 256 GB.

When will it appear in Russia: will be available for pre-order on October 19th and will be available on October 26th.

Apple Watch Series 4

The display of the new Apple Watch is 30% larger than the previous one, the speakers are 50% more powerful. The watch will be able to detect the owner's fall and call ambulance, if it doesn't rise for too long. Also, the new Apple Watch is equipped with a heart activity sensor, that is, it is even more tailored to monitor the physical condition of the owner. However, the ECG application to store electrocardiogram data will be available at a later date and only in the US. The new Apple Watch will also feature the Walkie Talkie app, a new way to communicate over WiFi or a cellular network.

In typical cryptic style, Apple offered scant clues about what it has in store for the presentation to take place at the Steve Jobs Theater on its Spaceship campus in the Silicon Valley city of Cupertino.

The invitations included the words “Gather Together” under a large gold circle.

Speculation includes talk that Apple has introduced three new iPhone models, adding some of the features from the premium iPhone X, which debuted last year with a thousand-dollar price tag.

Apple presentation start time September 12, 2018

Apple's Gather Round presentation will take place on Wednesday, September 12, where the company will present the 2018 iPhone Xs lineup, the new Apple Watch Series 4, AirPods 2, and more. The event will take place at the Steve Jobs Theater in Apple Park and starts at 10:00 p.m. local time. Below you can find out what time the presentation will start according to your time.

Apple only invites certain bloggers and journalists to presentations, so not everyone gets the chance to attend. However, the company will stream the presentation online, meaning you can watch it from the comfort of your own home. To do this, you need to know the exact start time of the presentation in your time zone.

Which Apple devices will be presented at the presentation

iPhone XS

There are rumors that the successor to the Apple iPhone X will be called the iPhone XS. No real surprise there, although apparently Apple wasn't entirely convinced by the name because XS could mean either a little extra or a surplus. And if you say it right - like in 10th - then it sounds like tennis.

Names aside, it looks like there will be three versions of this phone. Two high-end models with OLED screens, one of which will be the Plus model, and one cheaper model with an LCD display. All three new models will have the mark required for Face ID technology, which means there is no longer a Home button.

iPad Pro

Almost a year has passed since latest update iPad Pro, and Apple is expected to update the iPad Pro at its September event.

Like the iPhone, the new iPad models are expected to use Face ID rather than Touch ID, so we won't see a Home button on the new iPad Pro. You can also expect the 10.5in version to be replaced by the 11in model - the screen will be larger thanks to smaller bezels, but there won't be any significant changes in size.

Apple Watch Series 4

The Apple Watch is also expected to be updated. It looks like it will have a larger face thanks to smaller bezels rather than larger sizes.

It is also expected that the side button and digital crown will be modified so that the watch can be more water-resistant.

AirPower

It will be a year since Apple promised it would launch AirPower, a wireless charging mat that can be used with iPhones, Apple Watches and AirPods. Will the ghost rug finally launch? It looks like (let's face it, if this isn't the case, it's going to be a shame for Apple!)

iOS 12 and macOS 14

The September event will also reveal that Apple will confirm when the latest iOS version(in this case iOS 12) and macOS (Mojave) will be made available to the public in their final form.

The operating systems are currently in beta, as announced earlier in the year at WWDC 2018. You can expect them to be available for download before the end of September.

iPhone 9

However, for many, the most anticipated smartphone of the year is not one of the iPhone XS, but the 6.1-inch iPhone 9. The smartphone will have an iPhone X-style design, support for 3D Touch facial recognition, powerful processor and an improved camera compared to the iPhone 8.

And at the same time, the iPhone 9 will be significantly cheaper than the iPhone XS. It is expected that the price of the smartphone will be 40-45 thousand rubles. for the base model with 64 GB of internal memory. Reputable experts are confident that the model will prove to be the most popular in the next few years and will even be able to break the iPhone 6 sales record.

iPhone SE 2018

Just a few weeks before Apple's presentation, it became known that the company could be preparing an updated iPhone SE model. No, we are not talking about the iPhone SE 2, rumors about which have finally died down. Insiders are talking about the same 4-inch iPhone SE, but with a new A10 processor and a camera like the iPhone 7.

It is noteworthy that information about the possible release of an updated iPhone SE was also confirmed by a recent powerful code leak iOS beta versions 12. In it, a mention was found of another new iPhone, precisely with an A12 processor.

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On September 12, 2018, Apple is holding a traditional annual presentation new products. Typically, the IT giant shows the world devices that set trends for many other manufacturers. As a rule, these are new iPhones, as well as iPads, sometimes iMacs and MacBooks.

There were no official announcements in 2018. But a few weeks before the presentation, analysts, journalists and bloggers have a lot of information about possible new products. Everything so far is based only on rumors and strange leaks, such as a screenshot with images of the iPhone 9, which allegedly “accidentally” appeared on the Apple website for some time.

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Presentation of new Apple products. On-line translation.

What devices will be presented at the Apple presentation

iPhone XS. This is essentially an updated last year's flagship. There will likely be increased performance, improved cameras and better batteries. The screen size is expected to remain the same - it will be a 5.8-inch OLED. The likely price is from $899.

iPhone XS Max (according to another version, iPhone XS Plus). This is probably a larger - 6.5-inch - version of the same iPhone X. Rumor has it that the flagship will have three main cameras and, perhaps, support for Apple Pencil. The likely price is from $999.

iPhone XR (or iPhone 9). This is already a medium-sized (6.1-inch) version of the iPhone X. The likely price is from $699.

iPhone SE 2. Hypothetically, Apple could announce this, the most budget version of its smartphone. The previous generation SE was a wild success.

Apple Watch 4. Fans are expecting a larger display and advanced functionality (for example, gesture controls, multiple options for listening to music and podcasts, etc.). Let us remember that Apple previously introduced the operating system for the device - WatchOS 5.

iPad Pro 2018. Moreover, according to some reports, two versions will be presented - 11 and 12.9 inches.

iMac and MacBook 2018. Especially fans are waiting MacBook Air- Apple's relatively budget line of laptops has not been updated for several years.

AirPods. The new headphones will, according to some reports, have powerful noise cancellation, water protection, and wireless charging.

WHAT WAS SHOWN AT THE PRESENTATION

Well, finally two SIM cards! Apple introduced three new iPhone models and Apple Watch with ECG

Probably the most important thing about Apple products is that both hardware and software The apple people hold it tightly in their hands. It is clear that they, too, like other smartphone companies, strive to ensure that their devices have the most modern and cool stuffing. But Steve Jobs' followers are always ready to explain how and why to use new hardware capabilities

A live text broadcast of the presentation on October 30 will be held on this page. Join us and you will be the first to know about all the new Apple products!

On September 12, Apple held its traditional fall presentation. The event went off without any big surprises. Here's what the company presented:

  • 5.8-inch iPhone Xs with OLED display,
  • 6.5 inch iPhone Xs Max with OLED display,
  • 6.1-inch iPhone Xr with LCD display,
  • massively updated smart watch Apple Watch Series 4 .

Apple also announced release dates iOS 12 , macOS Mojave , watchOS 5 And TVOS 12 .

What devices should we expect from Apple at the upcoming presentation? We talked about all the most likely announcements.

iPhone Xs and iPhone Xs Max

The main novelties of Apple's September 12 presentation will be two new flagships - the 5.8- and 6.5-inch iPhone Xs and iPhone Xs Max. Yes, according to the latest data from leading analysts, Apple will abandon the “Plus” prefix in favor of a completely new “Max” label.

The new iPhone Xs will have a lot of features. Smartphones will receive improved displays, a powerful A12 processor, on 7nm process technology, improved cameras, even more support fast charging and accelerated wireless charging, a completely new color of the case and other innovations. The most interesting thing is that the price of the new iPhone Xs will be reduced compared to the iPhone X - Apple decided to cut the price their smartphones.

iPhone Xr

However, for many, the most anticipated smartphone of the year is not one of the iPhone Xs, but the 6.1-inch iPhone Xr (or as it was previously called the iPhone 9). The smartphone will have a design in the style of the iPhone X, support for 3D Touch facial recognition, a powerful processor and an improved camera compared to the iPhone 8.

And at the same time, the iPhone Xr will be significantly cheaper than the iPhone Xr. It is expected that the price of the smartphone will be 40-45 thousand rubles. for the base model with 64 GB of internal memory. Reputable experts are confident that the model will prove to be the most popular in the next few years and will even be able to break the iPhone 6 sales record.

Details on the intriguingly affordable iPhone Xr are revealed at this link .

iPhone SE 2018

Just a few weeks before Apple's presentation, it became known that the company could be preparing an updated iPhone SE model. No, we're not talking about iPhone SE 2, rumors about which have finally died down. Insiders are talking about the same 4-inch iPhone SE, but with a new A10 processor and a camera like the iPhone 7.

It is noteworthy that information about the possible release of an updated iPhone SE was also confirmed by a recent powerful leak from the iOS 12 beta code. In it, a mention of another new iPhone was found, precisely with an A12 processor.

iPad Pro 2018

The new 10.5- and 12.9-inch iPad Pro 2018 should also be presented on September 12. Tablets will change dramatically. In them, Apple will abandon the Home button, greatly reduce the frames around the perimeter of the display and implement support for the Face ID facial recognition function.

These changes alone would be enough for a real revolution in the tablet industry. However, Apple definitely has other surprises in mind, for example, the “filling” will definitely be improved. iPad Pro will become noticeably more powerful and give users the ability to perform previously unavailable tasks.

All known details about the iPad Pro 2018 are collected.

Apple Watch Series 4

The Apple Watch has remained virtually unchanged in appearance since the release of its very first model. Apple finally decided it was time to change something. New Apple Watch Series 4 will be clearly different from previous generations. The watch will have an enlarged display with minimal bezels around the perimeter. The big screen will not only change Apple design Watch, but will also expand functionality.

You can read about everything that is already known about the Apple Watch Series 4 by clicking on this link .

AirPods 2018

Wireless AirPods headphones- the real hit of recent years. It’s interesting that in Russia they were “tried” only this year, despite the fact that the price of the headphones has not changed (and even increased). In 2018, Apple will not release any new model AirPods. The company will present an improved original model with support wireless charging and “Hey Siri” features.

And at the same time it will reduce the price of original AirPods. Many people are looking forward to this very much.

Mac mini 2018

Mini Macs haven't received an update in four years. According to the latest leaks, Apple intends to correct the situation and release a new model Mac mini. The device is mysterious. All that is known about it is that it will receive modern characteristics and an increased price compared to its predecessor. Despite this, the Mac mini will remain Apple's most affordable computer.

iOS 12

At the presentation on September 12, Apple will talk about more than just devices. As in previous years, the company will pay attention to new versions operating systems, which are almost ready for launch. We are, of course, talking about iOS 12, macOS Mojave, watchOS 5 and tvOS 12.

On September 12, Apple will announce the release date of iOS 12. Given how great iOS 12 turned out, a huge number of iPhone and iPad users are waiting for the announcement of this date. Most detailed review iOS 12 is available - remember or find out what's new in the system.

Be sure to join us for our live text broadcast on September 12th. The presentation starts at 20:00 Moscow time, but we'll start much earlier, since the day of Apple events usually brings the juiciest leaks.




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